The 10th China shoes Capital Footwear Procurement Festival Opens
On July 14, the 10th China Shoes Capital Footwear Purchasing Festival officially opened, with 252 footwear companies participating, which lasted for three days. As of 6 p.m. that night, more than 5,000 visitors came to buy footwear products, and the trading volume reached 1 million pairs.
Shi Youming, general manager of Wenzhou Shijia Shoes Co., Ltd., introduced that from the perspective of the fashion trend of women's shoes this year, the Western Knight boots are popular in autumn and winter, which is also their main product. They have three R&D departments, which develop women's shoes in advance according to different seasons so that they can meet different needs of customers.
Zhejiang Xuda Shoes Co., Ltd. mainly focuses on mid-to-high-end products and welcomed a buyer with 200 pairs of high-end women's shoe orders half an hour after the opening of the festival. The buyer said that if his customers liked those shoes, he would like to have a long-term business relationship with the company.
With complete categories and diverse styles, it is the golden sign of the Lucheng footwear industry. In this procurement festival, major manufacturers are competing to innovate in materials. Some innovative materials such as foaming materials and thermoplastic elastomer rubber have become the "top" of many brands. At the same time, many shoe companies also moved the live broadcast room into their exhibition area, and launched new goods online and offline simultaneously, providing buyers across the country with the most timely source information.
Li Changchun, Secretary of the Party Group and Director of Lucheng District Commerce Bureau said that holding the Procurement Festival is rooted in the foundation of the footwear industry and business advantages in Wenzhou. According to the actual needs of enterprises, we will integrate resources and invite some well-known buyers to participate in the festival to help Wenzhou’s shoe companies to expand sales and go to a broader market.
Up to now, more than 1300 local enterprises have participated in the procurement festival, and 200000 buyers nationwide have been attracted, with about 55 million pairs of on-site orders and a transaction amount of nearly 5.5 billion yuan.