July 12 to 14 China Shoes 2023 International E-commerce Festival event re-launched
On July 7, the reporter learned from the "World Women's Shoes - Fengmen Zhizao" China Shoes 2023 International E-commerce Festival press conference that this year's E-commerce Festival will be held from July 12th to July 14th.
As the main position and battlefield for the development of China Shoes, Fengmen Street of Lucheng District is one of the most concentrated shoe industry bases in the country, with more than 1,000 footwear-related enterprises and more than 150,000 footwear employees. In last year's China Shoes 2022 International E-commerce Festival, 16 parks under the jurisdiction of the district and 52 high-quality enterprises participated in the event, and more than 10,000 Chinese and foreign businessmen came to negotiate and cooperate with them, and the final footwear turnover exceeded 1.2 billion yuan. 1.2 billion yuan.
This year, the Shoes E-commerce Festival will be held online and offline, and is divided into two phases: the "launch ceremony" and "on-site ordering". Fengmen Street Office Director Xue Yi introduction, this upgraded version of the E-commerce Festival will show "the whole region linkage, gathering potential festival" "shape IP, create hot spots" "to help enterprises to alleviate the difficulties, accelerate transformation "Three major highlights.
"The scale of participation reaches 27 parks and 98 enterprises, and the coverage of participation of enterprises in the jurisdiction reaches more than 90%." In order to continue to shape the strong IP of "World Women's Shoes - Fengmen ZhiZhuang", the e-commerce festival will create a matrix of "1+2+100+N" activities, including one major event (opening ceremony), two docking and sharing sessions (e-commerce curiosity docking session + live streaming track), and more than 100 live streaming sessions. Sharing session), more than 100 live industry professionals, well-known netroots on-site negotiation, live ordering with goods, N on-line and off-line selection will be featured categories of special, shoes and a series of activities such as merchants live room.
In addition, e-commerce festival will also be "e-commerce curiosity docking + live track sharing" two thematic activities as an entry point, on the one hand, to invite the domestic head of footwear live broadcasting company and Fengmen enterprise representatives on-site docking negotiations, to promote the live broadcasting and enterprise docking will be directly on the ground; on the other hand, to invite e-commerce live broadcasting industry for the intention of the online transformation of the enterprise, to provide live broadcasting e-commerce policy advice, related knowledge and information. Provide live e-commerce policy advice, related knowledge sharing, empowering the traditional shoe industry in the shoe capital the road of digital transformation.
This year's China Shoes 2023 International E-commerce Festival is hosted by Lucheng District Government and co-organized by District Economy and Information Technology Bureau, District Commerce Bureau, Lucheng Economic Development Zone Management Committee and Fengmen Street.